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Intellectual property : licensing and joint venture profit strategies / Gordon V. Smith, Russell L. Parr

データ種別	図書
版	3rd ed
出版情報	Hoboken, N.J. : Wiley , c2004
本文言語	英語
大きさ	xix, 455 p. : ill. ; 26 cm

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配架場所	請求記号	巻　次	ISBN	資料番号	資料状態	利用注記	コメント	予約・取寄	申込書	仮想書架
書庫4階	KF:2979:S646:2004		0471460044	004308276				予約・取寄		仮想書架	予約・取寄		仮想書架

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内容注記	Emergence of intellectual property exploitation strategies Introduction to exploitation strategies Introduction to the history and economics of legal limits on licensing intellectual property rights Creating industry standards Economic analysis of exploitation - underlying theory Economic contributions of intellectual property Use of the 25% rule in valuing intellectual property Determining a royalty rate - an example An infringement damages analysis for determining a royalty rate Risks of exploitation Licensing economics and royalty rates Dealing with early-stage intellectual property Trademark licensing Licensing internet assets Licensing negotiations and agreements Another view of licensing strategies Joint venture Corporate acquisition as an exploitation strategy University technology transfer Global exploitation potential Organizing for the future Understanding the business and risks of licensing Appendix A. Investment rate of return requirements Appendix B. Financial and business information sources Appendix C. Licensing transaction examples and royalty rates
一般注記	Includes bibliographical references and index
著者標目	*Smith, Gordon V., 1937- Parr, Russell L.
件　名	LCSH:Intellectual property -- United States 全ての件名で検索 LCSH:License agreements -- United States 全ての件名で検索 LCSH:Joint ventures -- Law and legislation -- United States 全ての件名で検索
分　類	LCC:KF2979 DC22:346.7304/8
巻冊次	ISBN:0471460044
ISBN	0471460044

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