Measuring psychological responses to media messages / edited by Annie Lang
(LEA's communication series)
データ種別 | 図書 |
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出版者 | Hillsdale, N.J. : L. Erlbaum Associates |
出版年 | 1994 |
本文言語 | 英語 |
大きさ | x, 244 p. : ill. ; 24 cm |
所蔵情報を非表示
配架場所 | 請求記号 | 巻 次 | ISBN | 資料番号 | 資料状態 | 利用注記 | コメント | 予約・取寄 | 申込書 | 仮想書架 |
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書庫6階 | P:96:P75:M33:1994 |
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0805807179 | 001780202 |
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書誌詳細を非表示
別書名 | 表紙タイトル:ST:Measuring psychological responses to media |
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内容注記 | Think-aloud and thought-list procedures in investigating mental processes / Michael A. Shapiro Continuous response measurement (CRM) / Frank Biocca, Prabu David, and Mark West Using eyes on screen as a measure of attention to television / Esther Thorson Secondary reaction-time measures / Michael D. Basil What can the heart tell us about thinking? / Annie Lang Electrodermal measurement / Robert Hopkins and James E. Fletcher Signal detection measures of recognition memory / Michael A. Shapiro The time needed to answer : measurement of memory response latency / Glen T. Cameron and David A. Frieske Designing experiments that assess psychological responses to media messages / Bryon Reeves and Seth Geiger Detection and modeling of time-sequenced processes / James H. Watt Measuring children's cognitive processing of television / Elizabeth Pugzles Lorch Comments on setting up a laboratory / Annie Lang |
一般注記 | Includes bibliographical references and indexes |
著者標目 | Lang, Annie |
件 名 | LCSH:Mass media -- Psychological aspects 全ての件名で検索 |
分 類 | LCC:P96.P75 DC20:302.23/01/9 |
巻冊次 | ISBN:0805807179 |
ISBN | 0805807179 |
NCID | BA24482839 |
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